Prevention Tool of the Month: MenCare
This resource has been highlighted by PreventIPV
“MenCare is a global fatherhood campaign active in more than 40 countries on five continents. Their mission is to promote men’s involvement as equitable, nonviolent fathers and caregivers in order to achieve family well-being, gender equality, and better health for mothers, fathers, and children. MenCare’s media campaigns have been adapted around the world, inspiring men, their families, and their communities to support men’s caregiving.
MenCare provides global content and advice on adaptation for local organizations to use and tailor to their cultures and contexts. The organization has developed adaptable TV advertisements, posters, slogans, photos, radio advertisements, and advertisements for local fathers’ groups. Program P provides concrete strategies and activities to engage men globally in active fatherhood from their partners’ pregnancies through their children’s early years. MenCare+ is a four-country initiative designed to engage men as partners in maternal, newborn, and child health and in sexual and reproductive health and rights.”